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Presentation Requirements


Template Overview - Your presentation should contain the below sections in the order specified. 

  1. Title Slide/Company - Who you are in one or two sentences. What stage your company is at (pre/post revenue? Already raised money previously? In business 1 month, 1 year, 5 years?)
  2. Need - There is a problem
  3. Solution - We have a way to address this problem (and it is patentable/protectable)
  4. Market - There are $$’s with this problem
  5. Competition - We can secure those $$’s better than anyone else
  6. Business Model - And here is how we’ll get those $$’s
  7. Financials - How many $$’s we’ll get
  8. Exit - Here is how you (investors) get your money back + a large return
  9. People - Who is going to execute this plan and why they should re-assure you
  10. Investment Strategy - This is how much we need and when, and what each funding stage allows us to do

Constraints:
* Minimum font size of 30 points (yes, 30!).  Otherwise the older investors at the far end of the room you are presenting in can't read your text!  Plus, it ensures your slides don't have too much text.  The one exception is text imbedded within tables/graphs, where the minimum is 24 points.
* No crazy text.  So no animated text, flashing text,  etc.
* No encryption, password protection, or anything similar
* Your first slide must include the name of your company, the name of the presenter, and their contact information.  This ensures that investors can find your contact information quickly and easily.
* Be sure all slides are numbered (PowerPoint can do this for you automatically).  This makes it easier for investors to ask you questions about your presentation.

Freedoms:
* You may combine adjacent sections onto one slide. 
* If one topic requires more detail, feel free to spend more than one slide on it.
* Use graphics as you see fit.

Timing:
* You have only ten minutes for your presentation.
* If your team is selected to do a practice run live you will be given discrete three-minute and one-minute warnings.
* If you run over, you will be cut off.

Other Suggestions

  • Speech Independence - Unless you specifically call the audience’s attention to one of your slides, there is no guarantee that they will be reading a given slide at any time during your speech. Given this, make sure your speech does not require the audience to be reading your slides except when you specifically call their attention to do so.
  • Slide Independence - Your PowerPoint Presentation slides will be forwarded on to RVI members who were unable to attend your presentation. Those members will not have the benefit of hearing your presentation while looking at your slides. It is therefore a good idea to make sure that your slides can tell a convincing story without the need for an accompanying oral presentation.
  • Prepare - It is not uncommon for experienced management teams to dedicate 30-60 man-hours of time to create (and practice) their slides, handouts, and oral presentation. Don't underestimate the work required to design and execute an effective presentation.
  • < 6 Bullet Points - Slides with too much text are hard to read and do not communicate your message clearly.  We strongly recommend no more than 3-5 bullet points per slide.
  • Use Graphics - A well chosen image, graph, or chart can be far more impactful than a screen full of text.

Advice for some of the trickier parts of a presentation:

TITLE
Slide Content
* This slide generally has no meaningful content beyond contact information. 
 
Speech content
* The best way to speak over this slide is to introduce yourself and deliver your company's elevator pitch.  This gives the audience a useful preview of what you are about to go over in more detail, and is a more effective means of doing so than reading an outline aloud.
 
MARKET
* 2-3 bullet points that help us understand who the customer is in qualitative terms. 
* 1 bullet that gives us a NUMBER representing the size of the market (preferably in dollars, but if not in dollars than in # of customers).
 
COMPETITION
Slide content
* Provide names (or better yet logos) of your competitors,
* List how 2-3 of the most important pain points you identified in the NEED section and show how you satisfy them better.
 
Speech content
* Briefly describe your competitors, not individually, but as a group.
* Tell us what benefits your solution offers that satisfies the NEED better than the competition. 
 
FINANCIALS
Spreadsheet-like financials looked at very quickly lend themselves to miscommunication.  In a ten-minute presentation you don't have time for miscommunications.  We recommend instead that you tell us three things: 1) How long until you reach break even; 2) How long until you reach "The Magic Number;" and 3) What the value of the "Magic Number" is.  The Magic number is that number & variable that, in your industry, denotes success and likely acquisition/IPO/significant profitability.  Examples: 100k subscribers, $10 million EBITDA, $30 million in revenue, etc.
 
EXIT
If you do the financials slide as recommended, it flows perfectly into this slide.  Because now you have just laid the groundwork to show how an investor will get their money back. 
 
If you're exiting via acquisition, you'll want this slide to look like:
* List the names (or better yet logos) of a few companies who have a track record of buying companies like yours (that hit the "magic number").
* Show us how much companies like yours tend to get purchased for.  Example: "Typical acquisition price = 8X EBITA"
* Now show us the return ON Investment (ROI) if we invest in you today GIVEN what price you can likely sell the company for.
 
PEOPLE
Slide content:
* Don't bother with names, focus on accomplishments.
 
Speech content:
* "Easy" way:  List the 2-4 most relevant accomplishments your team (including your board) has under its belt THAT PROVE YOU HAVE THE RIGHT SKILLS TO SUCCEED
* "Hard" way: turn those accomplishments into a story.  Stories are more engaging, and often more helpful when describing a young team.
 
INVESTMENT STRATEGY
Use a table with each round getting one row.  Each row should contain the amount you're looking for, when you'll need it, and what one or two big-picture things it will let you accomplish.

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